Posts tagged Advertising
Another interesting article from the New York Times and contributor Andrew Adam Newman. Although it focuses on Procter & Gamble marketing Pampers to dads on a more overt basis, it included a couple topics I find somewhat noteworthy that aren’t direct topics of the piece.
First topic: Companies focusing on of-the-moment things like, oh, I don’t know…fathers on father’s day. (on a side note: I remember when my soup was du jour, now the world has gotten so fast it is of-the-moment) Will I change my purchase pattern because I feel like an actual, honest-to-God parent for one day (and in some More >